With Peter Hiddema’s launch into Facebook, it seems only fitting we talk about Ben Mezrich’s account of how Facebook itself came into existence. His book is entitled Accidental Billionaires, and tells the story of a genius of an idea, and two best friends: Mark Zukerberg, a computer whiz; and Eduardo Saverin, a young monied scion, both of whom were socially-awkward Harvard undergrads back in 2004.