William Ury
Getting Past No offers a proven breakthrough strategy for turning adversaries into negotiating partners. You’ll learn how to stay in control when under pressure, defuse anger and hostility, find out what the other side really wants, counter dirty tricks, and reach agreements that satisfy both sides’ needs.
"Getting Past No is the most elegant handbook on the challenge of difficult negotiation and difficult people. No negotiation will ever be too tough again." Leonard A. Lauder, President, Estee Lauder Companies